JP Morgan Reiterates Sell Rating on Wix.com Ltd.
JP Morgan maintains a bearish outlook on Wix with a $62 price target, a 46.92% upside from the current price.
Key Points
- JP Morgan reiterated its sell rating on Wix.com Ltd. (WIX) with a price target of $62 on June 18, 2026.
- JP Morgan's $62 price target implies 46.92% upside from Wix.com Ltd.'s ($WIX) current $42.20 share price.
- Wix shares are trading around $42.4, with a market cap of approximately $1.76 billion and a forward P/E of 5.65.
- Institutional investors like Ameriprise and Senvest have adjusted their positions in Wix, while various analysts have set diverse price targets.
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JP Morgan analyst Alexei Gogolev reiterated a sell rating on Wix.com Ltd. (NasdaqGS: WIX) on June 18, 2026, maintaining a price target of $62. This suggests the investment bank is not optimistic about the stock's short-term performance.
Other Institutional Activity in Wix.com Ltd.
Several institutional investors have recently adjusted their positions in Wix. Ameriprise Financial Inc. significantly increased its holdings by 1,935,563 shares, ending with 6,782,887 shares valued at about $610.9 million. Senvest Management, LLC also grew its stake by 746,200 shares, holding a total of 3,754,680 shares worth approximately $338.2 million. Wellington Management Group LLP added 161,155 shares, bringing its total to 3,711,326 shares valued at around $334.3 million. HSBC Holdings PLC made a notable increase, adding 3,500,047 shares for a total of 3,529,474 shares worth about $318.7 million.
Wix.com Ltd. Stock Down 51.8%
Wix shares are trading near $42.4 on NasdaqGS. The company has a market cap of approximately $1.76 billion and a forward P/E ratio of 5.65. Its beta of 0.897 indicates moderate volatility compared to the market. The stock's 52-week range is from $41.85 to $190.93, with a 50-day moving average of $63.01 and a 200-day moving average of $99.42.
Recent Earnings
Wix reported revenue of about $2.06 billion, reflecting a growth rate of 14.3%. Despite this, the company posted a net margin of -1.97% and an EPS of -$0.72, indicating it is not currently profitable. The next earnings report is expected on August 5, 2026.
Insider Buying and Selling at Wix.com Ltd.
On September 18, 2025, several insiders executed planned sales. Yaniv Even-Haim sold 2,242 shares, while Nir Zohar sold 44,000 shares twice. Shai Omer also sold 6,579 shares. All transactions were executed at an average price of $180.99 per share.
Analysts Set New Price Targets
On June 18, 2026, JP Morgan maintained its sell rating with a $62 target. On June 10, UBS kept a hold rating with a $58 target. Wells Fargo, B. Riley Securities, and Citigroup also maintained their ratings, with targets ranging from $47 to $135. The consensus recommendation is a buy, with an average target price of $80.58 based on 19 analyst opinions.
About Wix.com Ltd.
Wix.com Ltd., headquartered in Tel Aviv, Israel, operates a cloud-based web development platform. It offers a variety of tools, including Wix Editor and Wix Studio, for creating websites. The company serves users worldwide, providing solutions for web development, payments, and business management. Led by CEO Avishai Abrahami, Wix employs over 5,200 people.
Bottom Line
JP Morgan's reiterated sell rating underscores a cautious view on Wix.com Ltd. Investors track these ratings closely for insights into potential stock performance. As always, it's important to note that analyst ratings are based on past data and may not reflect future conditions.
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