Fluent, Inc. CEO Patrick Donald Huntley Buys Shares

Patrick Donald Huntley, the Chief Executive Officer of Fluent, Inc., purchased 26,788 shares of the company's stock on June 23, 2026. The transaction did not involve a pre-arranged trading plan and was classified under transaction code 'M'.

Insider Buying and Selling at Fluent, Inc.

In addition to Patrick Donald Huntley's recent acquisition, other insider activities were noted. Matthew Conlin, the Chief Customer Officer, sold 511,791 shares and bought an equivalent amount on June 25, 2026. On the same day, he also sold smaller amounts of 78 and 12 shares. Ryan Schulke, the Chief Strategy Officer, sold 96 shares on June 23, 2026.

Other Institutional Activity in Fluent, Inc.

Several other institutional investors adjusted their positions in Fluent, Inc. during the recent period. Tieton Capital Management, LLC increased its holdings by 89,809 shares, bringing its total to 1,173,092 shares valued at about $3.71 million, an 8.3% increase. SEI Investments Co added 274,533 shares, doubling its stake to 508,110 shares worth approximately $1.61 million, marking a 117.5% increase. Vanguard Capital Management LLC opened a new position with 367,617 shares valued at $1.16 million. Mink Brook Asset Management LLC boosted its holdings by 53,270 shares, reaching a total of 338,984 shares valued at $1.07 million, an 18.6% increase.

Fluent, Inc. Stock Down 7.7%

Shares of NasdaqCM:FLNT traded near $3.24 on Friday. Fluent, Inc. has a market cap of approximately $95.7 million. The company has a forward P/E ratio of -48.15, indicating it is not currently profitable. The stock's beta is 0.888, suggesting it is less volatile than the market. Over the past 52 weeks, the stock has ranged from a low of $1.70 to a high of $4.15. The 50-day moving average is $2.81, while the 200-day moving average is $2.69. The company's current ratio stands at 0.947, with a quick ratio of 0.806 and a debt-to-equity ratio of 232.689.

Recent Earnings

Fluent, Inc. reported revenue of $198.4 million, though it experienced a revenue decline of 18.8%. The company's net margin is -12.22%, and it has a return on equity of -137.32%. The next earnings report is expected on August 14, 2026.

Analysts Set New Price Targets

On April 23, 2026, Lake Street initiated coverage of Fluent, Inc. with a 'buy' rating and a price target of $5.00. Canaccord Genuity maintained a 'hold' rating with a price target of $3.50 on March 10, 2026. The consensus among two analysts is a mean price target of $4.25.

About Fluent, Inc.

Fluent, Inc. is a digital marketing company based in New York, New York. It provides customer acquisition services through digital marketing campaigns, connecting advertiser clients with consumers. Founded in 2010, Fluent operates in the communication services sector, specifically within the advertising agencies industry. The company employs approximately 185 people and is led by CEO Donald Huntley Patrick.

Bottom Line

Patrick Donald Huntley's purchase of shares in Fluent, Inc. highlights insider confidence in the company. Investors often track such insider activities to gauge potential future performance. However, it's important to remember that insider transactions are just one factor to consider, and this report is based on filings that may not reflect current positions.