Deutsche Bank Reiterates Buy Rating on Affirm Holdings

Deutsche Bank maintains its buy rating on Affirm Holdings with a target price of $85, a 5.54% upside from the current price.

Key Points

  • Deutsche Bank reiterated its buy rating on Affirm Holdings, Inc. (AFRM) with a price target of $85 on June 25, 2026.
  • Deutsche Bank's $85 price target implies 5.54% upside from Affirm Holdings, Inc.'s ($AFRM) current $80.54 share price.
  • Shares of Affirm traded near $77.49 on Thursday, with a market cap of approximately $24.18 billion and a forward P/E of 19.1.
  • Insider activity included sales by executives, and analysts like Susquehanna also maintained a buy rating with a $105 target.

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Deutsche Bank reiterated its buy rating on Affirm Holdings, Inc. (NasdaqGS: AFRM) on June 25, 2026, maintaining a target price of $85. This move underscores the bank's continued confidence in the company's growth prospects.

Analyst rating track record

Deutsche Bank vs. the S&P 500

YTD return +23.58% hypothetical
All-time return +54.79% S&P 500 +36.94%
vs. S&P 500 +17.85% ahead of the index

Hypothetical, simulated performance of disclosed positions vs. the S&P 500. Not realized profit and not investment advice. Past performance does not indicate future results. Details.

Affirm Holdings, Inc. Stock Up 3.6%

Shares of NasdaqGS:AFRM traded near $77.49 on Thursday. Affirm Holdings, Inc. has a market cap of about $24.18 billion, with a P/E ratio of 65.6 and a forward P/E of 19.1. The stock has shown significant volatility, with a 52-week low of $42.10 and a high of $100.00. Its 50-day moving average stands at $65.47, while the 200-day moving average is $66.68. The company has a high beta of 3.699, indicating substantial price movement relative to the market.

12-month forecast

$AFRM price target

Past daily closes and this analyst's 12-month price target. Not investment advice.

Recent Earnings

Affirm Holdings reported revenue of approximately $3.97 billion, with a revenue growth rate of 32.6%. The company achieved a net margin of 9.63% and a return on equity of 11.49%. The next earnings report is scheduled for August 27, 2026.

Insider Buying and Selling at Affirm Holdings, Inc.

Several insiders have been active at Affirm Holdings. On June 1, 2026, Chief Legal Officer Katherine Adkins sold 4,793 shares at an average price of $72.91. President Libor Michalek and Chief Operating Officer Michael Linford also engaged in transactions, with Linford buying 11,717 shares and selling 4,666 shares on the same day.

Analysts Set New Price Targets

On June 25, 2026, Deutsche Bank maintained its buy rating on Affirm with a target price of $85. Susquehanna also kept a buy rating with a higher target of $105. Truist Securities and Mizuho maintained buy ratings with targets of $80 and $100, respectively. The consensus among 27 analysts is a buy, with a mean target price of $83.34.

About Affirm Holdings

Affirm Holdings, Inc. operates a payment network offering point-of-sale payment solutions. Founded in 2012 and based in San Francisco, California, the company provides services across the United States, Canada, and internationally. It partners with merchants from various sectors, including electronics, fashion, and travel, to offer consumers flexible payment options. The company is led by CEO Max Roth Levchin and employs over 2,200 people.

Bottom Line

Deutsche Bank's reiterated buy rating on Affirm Holdings highlights ongoing confidence in the company's trajectory. With its forward P/E suggesting growth potential and a diversified merchant base, Affirm remains a company to watch. As always, remember that analyst ratings reflect opinions that can change and should be considered alongside other information.

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